Creative Emporium Blog

Creative Emporium has pledged to make every effort to cut its carbon emissions by 10% in 2010. By signing up to the 10:10 movement we have taken the opportunity to establish our organisation as a leader in our field by addressing the most important and pressing issue of our times: climate change.

Cutting our emissions by 10% in 2010 will help us to; reduce our environmental impact; stay one step ahead of oncoming legislation to limit emissions; and save money on our energy bills (making us more cost effective!).

• What is the 10:10 project?

10:10 is a national drive uniting individuals, businesses and organisations from every corner of society around immediate, ambitious and achievable action on climate change. The aim is for a 10% reduction in the UK’s emissions during 2010.

Cutting 10% in one year is a bold target, but for most of us it’s an achievable one. We now know for certain that unless we act quickly to reduce our use of dirty fossil fuels, humanity will face terrible problems in the years to come. Politicians have so far failed to do what needs to be done, so it’s time for ordinary people to step in and show that we’re ready to defend our children’s futures. It’s now or never for the climate.

• Why 10%? Why 2010?

With climate change, everyone talks about long-term targets: Britain’s committed to an 80% cut by 2050, and at least 34% by 2020. But scientists say it won’t be possible to meet these targets without the right action now - and that means cuts of around 10% in the very near future.

• Who has signed up already?

1,400 businesses including Adidas, B&Q, O2, Microsoft, The Guardian, Aviva, Land Securities, Royal Mail, Prêt A Manger, and Tottenham Hotspur football club.

38,500 individuals including Gordon Brown, David Cameron, Nick Clegg, Hugh Fearnley-Whittingstall, Sara Cox, Ian McEwan, Delia Smith, Kevin Spacey, Vivienne Westwood, Stella McCartney

Plus hundreds of schools and universities, dozens of councils, and scores of NGOs, sport clubs and other organisations.

Find out more about the 10:10 campaign here.